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WTF Coaching

WTF stands for “what the f____”     It’s a swear word.   You should know that.

I swear by this:  WTF stands for “What’s The Focus?”

When you FOCUS on providing great value to people, then you will do so.

When you focus on cheating people, then you will do so.

WTF Coaching is a process of intentionally focusing on positive outcomes in your professional and personal life.

We ALL need WTF coaching at times.

No one is successful when they are alone.  Teams are successful.  The myth of the solo-preneur is dead.  Every successful client and alliance partner that I know of has a tremendous support team providing sales, marketing, delivery, assessments, etc.

Throughout history, our WTF Coaches have helped us become successful.  They help us keep our focus.

I currently work with 2 peer WTF Coaches, because I need more help than many 🙂

So, who is your WTF Coach?

I Only Sell Value

People buy products and services ONLY when they see tremendous value.

When I need a discount I go to Amazon or Costco.  Transactional level of services.  I do not compete with such transactional “business coaches.”  If someone wants information they can have it from my transactional websites, www.growcompany.co and www.startcompany.co.

When I want to provide tremendous value to a business owner or team, then I ALWAYS provide 3 levels of value.  People need to choose.  And they pay more for each investment.

Then I strive to ALWAYS over-deliver on whatever value level they select.

If you’d like to see a sample proposal, just call or reply directly.

How about you, do you ONLY sell value?

How to Live with Gratitude

There are only 2 times each day when you are alone with your thoughts.  No distractions.  No chaos…

1.  when you wake up and think…

2.  when you go to sleep and think…

So, it should be no surprise that, throughout recorded history, wise people have urged people to ask these two questions daily:

1.  Who can I help today?  Let that answer lead you into a life of service.

2.  What am I thankful for today?  Let that answer lead you to a life filled with gratitude.

 

Although I am not the wisest person in the world, I have practiced these two questions every day for decades.  The answers have helped guide me. Perhaps they will guide you also.

How do these answers help you live with gratitude?

Goals and our Reticular Activation System (RAS)

The Reticular Activation System (RAS) is that part of our brain that registers when we hear / notice something familiar amid distraction.  Imagine being in a crowded supermarket.  Then you hear your child cry out your name.  Your RAS immediately kicks in.  Endorphins and blood flow increase.  And you respond to the stimulus…

What we measure leads to change.  Ask any MBA.  Ask any manager.

Try this 30-day goal setting activity described by Brian Tracy.  Get a spiral bound notebook.  Label it “My New Best Friend.”  On page one list your top 10 goals.  Then turn the page and set it aside.  Repeat on days 2-30.  On day 31, review the patterns.  Look for patterns.

Your RAS will help you.  Then share your observations with your coach or accountability partner.

What did you notice?

Choose Happy Pursuits

Thomas Jefferson described “The Pursuit of Happiness” as an eternal truth.  He wrote amid revolutions in France and the unformed United States.

Recent research in neurobiology demonstrates that HOW we choose to live enervates different parts of the brain.  Yet so many people are fascinated by WHAT we do.   Hmmm.  Maybe we need to stay focused on choosing happy pursuits.

What would happen if you chose to spend TODAY focused on one activity- choosing happy pursuits- only?

Goal Setting in 30 seconds

Bryan Tracy is famous for the “30-Second Goal Setting Test.”  Here you go:

1.  Think about your goals.

2.  Write them down in the next 30 seconds.

[pause and write…]

Virtually everyone would lump their goals into 3 categories:  1.  relationship goals  (family, work…), 2.  financial goals (money, career…) and 3.  health goals (diet, exercise…)

So, why do you think you are so different?

Possible takeaway:  Write your goals.  Work with a coach or accountability partner daily.  Re-write your top 10 goals on a new sheet of paper every day for 30 days.  Then go back and study whatever you wrote.