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CONTENTS:
1. SERVING OTHERS as a DAILY HABIT…We are in business to serve others. Whatever product or service you deliver must serve others. Imagine an archery target with three concentric circles. The outer circle is those who are able to pay. The middle circle is those who are willing to pay. The center circle, the target circle, is those who NEED to pay. A key coaching question for you is, "Who needs to pay for your service?" In the financial industry, those who niche outperform the generalists. In fact, those who niche outperform generalists by 62%. They become million dollar producers faster, stay in business longer and report more success, and grow their assets under management 42% faster than generalists... In fact, over 40% secure their first niche client within 90 days… That is a strong reason to invest in coaching- to determine who needs to pay for your service. In the nonprofit world, those who serve others stay attentive to their mission. They last longer. A client of mine had a stellar resume that included a Yale MBA, consulting for KPMG, and P/L responsibilities as a director at a national nonprofit. But he did not love the mission. When he focused on the kinds of people he wanted to serve, he quickly found another position at a different organization. It required some work on his part. That is one reason to invest in coaching- to determine who you truly want to serve. So, who are you serving every day?
YOUR HOMEWORK:
2. A GIFT FOR YOU….. at www.eLifePlans.comOne of my clients uses the structure of www.eLifePlans.com for his personal and professional goals. Then he shared it as a resource for his clients. The 30-day trial is free. The annual cost is minimal. The value is tremendous. Imagine spending a few minutes doing what so few people do… doing something that would enable you to stay focused on your dreams, goals and the purpose behind them. Imagine having a regular email reminder of your purpose. Something that tickles you- and helps you stay focused. Imagine that that reminder came to you when you wanted it- daily, weekly, or monthly… and that it gently reminded you of all that you know is important? That is the value of www.eLifePlans.com. ENTER this ACTIVATION CODE: DG6479Successful people throughout time use accountability systems to 1) gain clarity, and 2) stay focused on useful actions. That is the core of Action Learning. The primary reason why I endorse www.eLifePlans.com is because I know that you will benefit from using it. Give it a try right now.
YOUR HOMEWORK:
3. ARTICLE: LEAVE THE FAMILIAR HABITS…If you are tired of getting the same results, then you need to change the most important variable in your business. You. When you Leave the Familiar habits, you reinforce new patterns in your brain, and develop new business. Financial professionals do not hire me because of my "system" or "formula." Formulas rarely work. People hire me because I bring a fresh perspective. As old farmers say, "If you keep getting what you've been getting, then you've got to plant something else." I help people leave the familiar. The result? You can grow your business. By definition, a habit is anything that you do twice. If you are smart enough to read this article, then you are smart enough to do the work. Plant something else. You simply need a vision of your success. I love the question, "What if…?" For instance,
Humans are creatures of habit. You are a creature of habit. I am a creature of habit. Those habits determine your success. Or not. For instance, you could spend at least an hour each day developing relationships with prospective clients, or deepening relationships with your top 20%. Or you could stare at the quiet phone. You could read professional journals for an hour each week, and gain enough knowledge to fill a library. You could call yourself an expert. Or instead, you could watch re-runs of Seinfeld. Yes, it takes guts to leave ruts. And when you do something twice it is called a habit. By definition, a habit is anything that you do twice. In the last decade we have doubled our knowledge of how the brain works. Within a millisecond we see data, sort it into words and images, form an emotion, then decide how to respond. If a prospect says they would like to rollover that large fund, we respond one way. Perhaps with Happy Ears. If they say they want to wait before committing to that next meeting, we respond another way. Perhaps with frustration. We know that our emotions affect our responses. And we can trace the chemical responses, within our brain, to different stimuli. That's why when Mr. Prospect delays the meeting one more time, we are inclined to respond with the same emotional response. "What is taking this guy so long to commit?" Did you know that when you respond in the same way you reinforce the same pattern? Cross your arms. Notice which one is on top. Cross your arms the other way. Notice how it feels. You are breaking the habit. There is a patterned response within your brain, with reinforced, thicker neuronal patterns. Makes me wonder what would happen if you broke some habits in your business. Take this quiz: True or False?
INSERT PAUSE HERE…. What about you? BREAK THE HABIT HERE… How are your familiar habits serving you? Leaving the familiar is the hardest step in the Passionate Action model, yet the results are the most dramatic. For details read my new book, Passionate Action; 5 Steps to Creating Extraordinary Success in life and Work. Back to the quiz. True or false? Financial professionals provide a service or product that solves problems. True. What will it take for you to Leave the Familiar?
YOUR HOMEWORK:
3. MY BOOK, PASSIONATE ACTION, available nationally at Barnes and Noble… and any online bookstore…. Bonus gifts at……The need for passionate action in business is discussed by Jack Welch in his bestsellers Straight from the Gut and Winning. The need for passionate action in personal lives is discussed in every heart, at some time, by every person I have ever met. This new book could not come at a better time. Passionate Action; 5 Steps to Creating Extraordinary Success in Life and Work is a practical guide designed for any of us. It is filled with inspiring stories, activities that work, and case studies. For the price of a pizza you could buy a copy for someone you care about, or you could buy multiple copies. We all need roadmaps. Details and bonus gifts are at www.action-learning.com/pa.html. Or buy it at www.amazon.com and send me an email and I promise to send you the tremendous bonus gifts. I need your help promoting this book. My goal is to help hundreds of thousands of people find their passion, and experience more success. Actions lead to success! I want to get on Oprah! You can help by forwarding this email to everyone you care about. My sincere hope is that they, and you, will experience more passionate action-based success. Please forward this newsletter to any of your colleagues or friends! To add a colleague or friend to the action-learning newsletter: http://www.action-learning.com/contactus For comments or feedback: doug@action-learning.com |
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